Du Musée E-commerce
The Art of E-Commerce
Client: Du Musée
Key Focus: Branding and E-Commerce
Timespan: 2021 - present
One of the most storied neighbourhoods in one of the most historic cities in North America, Golden Square Mile is placed at the heart of the city of Montreal. At the center of this cultural hub lies Montreal's "Museum of Fine Arts," a world renowned collection of art which houses works by Salvador Dali, Jean-Michel Basquiat, Pablo Picasso, and other prominent artists.
The eponymous "Avenue du Musée" holds some of the oldest houses in area. The historic Percy Cowans House (1909) and Farquhar Robertson House (1899) were constructed by Edward Maxwell, one of the era's foremost Canadian architects. Today, these grand residences are being reimagined as Du Musée: a destination for distinguished living.
We helped Du Musée to not only define their brand and communication style but to craft a website that allows the buyers of their condos to do so completely digitally. The platform brought the elegance of the buildings themselves online and allow for a seamless experience from browsing potential homes to living in them.
Bringing the Outside In
Branding that harkens to the culutral importance of this distinguised location gives a sense of connection to the history of the site.
Interactive
Implementing interactive and responsive elements to the shopping experience immerses users in the innovative E-commerce platform.
Elegance, Class, Effortlessness, & Opulence
Following colour theory, our communication strategy and branding invited a high class, luxurious feel born from the monogram.
Related work
Auditdata
Clicks with teams, sticks with customers
Client: Auditdata
Partnership Lead: Sofie Henriksen
Key Focus: Brand
You can create something remarkable when everyone marches to the same beat. However, aligning a global team of 100+ employees takes time and effort.
Auditdata, a leader in hearing care solutions, saw an opportunity to stand out in a tech-focused market by shifting to a more patient-centric approach. Their vision? To deliver the best care experience for people with hearing impairments through innovative hardware and software for audiologists, clinics, and hospitals worldwide.
To turn vision into a reality, every part of the organization needed to embrace this new brand-led strategy. A compelling brand narrative and a 360-degree rollout plan, including content production, onboarding programs, sales materials, and internal workshops, powered this transformation.
The result? Auditdata has carved out a distinctive market position and fostered a stronger sense of purpose, unifying teams across roles and offices globally.