TRISTAN
Clothing that lasts
Client: TRISTAN
Key Focus: Rebuild the UX and UI
Timespan: Sept '20 - May '21
TRISTAN, one of Canada’s well-recognized clothing brands, observed the need to enhance its ecomm platform to no longer lean on its traditional brick-and-mortar retail sales as its primary source of revenue.
The objective was to migrate their current platform from an in-house custom solution to Shopify, increasing sales while offering their team a more easily manageable and reliable solution. The migration provided the opportunity to renew its UX/UI and optimize purchase flows to meet the needs of a modern audience while maintaining its current loyal customer base. TRISTAN leaned into the fast MVP approach to ensure immediate results and a scalable foundation.
Kudos to
Project manager / Felix Lamarre
Strategy Lead / Nicklas Rønning
Lead Design / Alexandre Lee
Development / Pedro Padron
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OOONO
The perfect co-driver
Client: OOONO
Partnership Lead: Emil Hørlyck
Key Focus: Digital Products
OOONO, the creator of the OOONO CO-DRIVER, makes traveling on the road safer by connecting people, so they can share and receive traffic information that makes a difference. In positioning themselves as your perfect travel companion, they wanted to introduce OOONO as the CO-DRIVER product and app, and not just the traffic alarm device they used to be.
To fit their new identity and help improve sales outside of Amazon, OOONO needed to update their e-commerce. Using the latest tracking and segmentation tools, OOONO's new dynamic platform positions them as the perfect passenger for travel and lets customers easily shop across the entire OOONO brand and subbrands.